A Bold New Identity for a Growing Purpose-Driven Movement
The Play With Stephen Golf Tournament has unveiled a new logo as it enters its seventh year, marking an important evolution in the tournament’s identity, reach and long-term vision.
The new identity represents more than a visual change. It reflects the tournament’s growth from a purpose-driven golf initiative into a recognised platform bringing together sport, autism advocacy, inclusion and community impact.
The unveiling was also featured by THISDAY, highlighting the significance of the rebrand as Play With Stephen prepares for its most ambitious edition yet.
Six Years of Purpose and Progress
Since its establishment, Play With Stephen has used golf as a platform for creating meaningful connections and advancing important social causes.
Over six editions in Ghana, the tournament has built a growing community of golfers, sponsors, advocates and supporters united by a shared commitment to making a difference. It has also helped increase awareness of autism while promoting more inclusive participation in golf.
What began as an annual sporting event has developed into a broader movement combining competition, advocacy, youth development and cultural engagement.
As the tournament enters its seventh year, its new identity reflects the progress already made and the larger possibilities ahead.
More Than a New Logo
A logo is often the most visible expression of a brand, but an effective identity must also communicate its purpose, personality and direction.
For Play With Stephen, the new logo represents greater maturity and alignment. It captures a transition from establishing the tournament’s foundation to strengthening its legacy and expanding its impact across Africa.
“This new identity represents who we’ve become and where we’re going,” said Stephen Oluwatoyin Onaivi, Founder of Play With Stephen.
The refreshed visual identity brings greater clarity to the tournament’s vision while reflecting the strength of the community that has supported its journey. It also creates a more consistent and recognisable presence as the platform enters new markets and engages a wider audience.
Expanding Beyond Ghana
The seventh edition marks another major milestone as Play With Stephen prepares to expand beyond Ghana for the first time in more than six years.
This expansion signals the beginning of a broader continental journey. It provides an opportunity to introduce the tournament’s unique combination of sport and social impact to new communities while strengthening its mission across Africa.
The tournament’s growing reach will also support greater youth participation, encourage female inclusion and create more opportunities for community-driven initiatives connected to golf.
A Stronger Platform for Autism Awareness
Autism advocacy remains central to the purpose of Play With Stephen. The tournament continues to demonstrate how sport can be used to increase understanding, inspire inclusion and bring people together around a meaningful cause.
By combining the visibility of golf with sustained advocacy, Play With Stephen creates opportunities for important conversations while encouraging individuals, organisations and communities to contribute to positive change.
The new identity strengthens this mission by giving the tournament a clearer and more unified platform from which to communicate its purpose.
Preparing for the Seventh Edition
With increasing media visibility, rising sponsorship interest and a growing community of supporters, the seventh edition is positioned to become the tournament’s most ambitious event so far.
The refreshed logo and visual identity will appear across the tournament’s digital platforms, promotional materials, merchandise and media assets, creating a consistent experience at every point of engagement.
As preparations continue, the new identity serves as a declaration of intent: Play With Stephen is growing, its purpose remains strong and its commitment to meaningful impact is entering a new chapter.
A New Look, the Same Purpose
The unveiling of the new logo celebrates how far Play With Stephen has come while creating a stronger foundation for where it is going.
Although the identity has evolved, the purpose remains unchanged: to combine golf, community and advocacy in ways that raise autism awareness, encourage inclusion and expand access to the sport across Africa.
The seventh edition begins a bold new chapter—one shaped by purpose, growth and a stronger commitment to making every swing count.
